RELEVANT PUBLICATIONS

A Research Agenda for Digital Fashion FASHION PRACTICE (2026)

This commentary written with Dr Bethan Alexander defines Digital Fashion, pinpoints critical research areas for its evolution, and provides frameworks for academics and professionals to navigate its complexities, ultimately documenting key practices and applications to support future research and creative and commercial experimentation.

The AI Structure Strategy THE INTERLINE (2025)

Successful AI integration in fashion hinges on augmenting human capabilities rather than replacing them, especially in creative fields. This requires identifying clear problems, having sufficient and clean data, and a readiness to re-engineer existing workflows, emphasizing a “people-led and tech-powered” approach.

Why are we still afraid of digital fashion? JING DAILY (2024)

In this Jing Meta Insider op-ed, Karinna Grant, former co-founder and co-CEO of The Dematerialised talks who’s stunting digital fashion’s growth, dispelling the fear around future-facing tech, and crossing the chasm.